A group of five individuals stands in front of a large banner for the MSME Development Program. Three people holds a certificate. The setting appears to be a training center, with tables and papers in the foreground. The individuals are smiling and dressed in casual attire, reflecting a celebratory atmosphere.

Calamba City — The Laguna Provincial Office of the Department of Trade and Industry (DTI-Laguna), together with the City of Calamba Cooperatives and Livelihood Development Department (CLDD) conducted a seminar called “Empowering MSMEs: A Guide for Business Start-Up cum Consumer Awareness” at the CLDD Training Center, Mercado de Calamba, Brgy. 5, Calamba City, Laguna, on May 29, 2024.

Participants at a workshop on MSME development, listening to a presenter in a well-lit room.

A total of one hundred forty-three (143) individuals within the community, particularly those who are affected by the ongoing railway project, attended the said seminar. The topic on “How to Start a Business and Business Plan” was discussed by Ms. Portia Sophia Cortezano, Trade and Industry Development Analyst for the Negosyo Center Program at DTI-Laguna. During the seminar, Cortezano focused on the competencies that a successful entrepreneur must have followed by how to generate a business idea, business planning, financial concerns, implementation of business projects, and evaluating a business. It was then followed by the discussion on Business Name Registration and the Barangay Micro Business Enterprises. The participants were imparted with essential knowledge and skills in entrepreneurship.

Additionally, as part of DTI-Laguna’s mandate of empowering consumers, Mr. Kent Arvin Cainto and Mr. Kim Carlo Palacio of Negosyo Centers Santa Maria and Siniloan, respectively, discussed Consumer Education which provided the attendees with insights on their rights and responsibilities as a consumer.

This activity is part of the continuous commitment of DTI-Laguna to provide business and consumer information to potential and existing entrepreneurs in Laguna. ♦

Date of release: 21 June 2024

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