A total of 143 Micro, Small and Medium Enterprises from the region will have a chance to showcase their best products during the Likha ng Central Luzon (LCL) 2022 Trade Fair to be held at the Megatrade Hall 2, SM Megamall, Mandaluyong City from 26-30 October 2022.

Now on its 24th year, the LCL is a major regional trade promotion activity jointly organized by the Department of Trade and Industry – Region 3 and Philexport Region 3 with the full support of the Regional Development Council – R3 and the Central Luzon Growth Corridor Foundation Inc., which is composed of the 7 Governors of the region and DTI-3 as member. 

The annual trade fair serves as a good venue to create business opportunities and find business partnerships for Central Luzon MSMEs. It is the culminating activity of industry and trade related programs of DTI-3 given to entrepreneurs in the region. Capability building seminars are conducted before the fair to develop the technical capabilities of the micro and small enterprises and eventually, become exporters.  Product development activities are also undertaken to develop new products and designs that are showcased during the fair.

The exhibitors will showcase their products promoting their provincial branding namely:

    1.    Aurora            – “Siempre Aurora”
    2.    Bataan            – “Galing Bataan”
    3.    Bulacan          – “Tatak Bulakenyo”
    4.    Nueva Ecija   – “Taas Noo Novo Ecijano”
    5.    Pampanga      – “Love Pampanga”
    6.    Tarlac              – “Natural Tarlac”
    7.    Zambales        – “Zambales Finest”

Products that will be exhibited include:

  1. Processed Food, condiments, sweets and delicacies
  2. Coffee, fruit juices, healthy drinks
  3. Furniture, Woodcraft and Home Furnishings
  4. Lanterns, Capiz lamps, and Christmas decorations
  5. Cacao-based products
  6. Bamboo based products
  7. Mushroom products
  8. Garments and Outdoor Gear
  9. Wearables (Fashion Accessories, bags, footwear)
  10. Gifts and Holiday Decors
  11. Bags, wallets and novelty items
  12. Organic and cosmetic products
  13. Shoes and sandals
  14. Jewelry, gems and crystals
  15. Milk products
  16. Leather Goods
  17. Sabutan products

A Special Showcase featuring the newly developed products, packaging and label designs under the DTI’s Shared Service Facility (SSF) and OTOP Next Gen Program will be the special highlight of the Fair. Craft making demonstrations will also be held daily during the entire duration of the trade fair. Another highlight that coffee lovers should look out for is the coffee and beverages corner which are the products of SSF beneficiaries of DTI Region 3.♦

Date of Release: 20 October 2022

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