DTI-CITEM at Maison et Objet
In photo: Philippine Ambassador to France, HE Ma. Theresa P. Lazaro  (eighth from left) join Philippine exporters from the home, lifestyle and fashion industries – Agsam Fashion Fern, Beatriz, Catalina Embroideries, Finali, Kit Silver Jewellery, Megabijoux, Nature’s Legacy, Weave Manila  — who were part of the country pavilion at the Maison et Objet held in Paris, France on 8-12 September 2017. Joining them are Froilan Pamintuan, Commercial Attache of the Philippine Trade and Investment (second from right); Rapunzel Acop of the Philippine Embassy in Paris (seventh from left);  Art Dimaano of the Center for International Trade Expositions and Missions or CITEM (ninth from left); Chiqui Veneracion of Maison et Objet (sixth from left) and Eduardo Francisco of PTIC-Paris (leftmost).

Department of Trade and Industry (DTI) through its attached agency, Center for International Trade Expositions and Missions (CITEM) in coordination with the Philippine Trade and Investment Center in Paris (PTIC-Paris), recently participated at the Maison et Objet, the premier and largest French trade fair for interior design held on 8-12 September 2017 in Paris, France.

“The presence of DESIGN PHILIPPINES at this year’s Maison et Objet is a testament of DTI’s commitment to continuously support and provide global platforms for Filipino exporters and designers,” said DTI Undersecretary for Trade and Investments Promotion Group Nora K. Terrado.

As the country’s third participation in one of the world’s biggest lifestyle event which attracts over 75,000 visitors worldwide including interior designers, decorators, architects, hotel directors, art directors, stylists and trendsetters, showcased DesignPhilippines which highlighted and represented the country’s creative sensibilities.

Among the world-class Filipino companies showcased at the DesignPhilippines are: Agsam Fashion Fern, Beatriz, Catalina Embroideries, Finali, Kit Silver Jewellery, Megabijoux, Nature’s Legacy, and Weave Manila.

“We strive to open doors for our emerging designers and exporters to access global partners who frequent the world’s most important international trade shows such as the Maison et Objet which is held twice a year in Paris. This is key in enabling them to meet new trade buyers and be exposed to overseas markets,” Terrado added.

Led by DTI’s CITEM, DesignPHILIPPINES is a branding initiative that positions the Philippines as a sourcing destination for finely crafted products for the world market.

“We see the vital role that the government plays when it comes to accessing markets for our local exporters. As we participate in various international trade exhibits, we also seek the support of the private sector and businesses to collaborate with us in joining international trade fairs where they could potentially meet new buyers as well as promote Philippine design to the rest of the world,” emphasized Terrado.