Regional Director Marilou Toledo of Department of Trade and Industry (DTI) – Region 4A and Provincial Director Mercedes Parreño of DTI-Rizal together with Mayor Teodulo Campo of the Local Government of Cardona led the awarding of sari-sari store livelihood kits to select MSMEs in Talim Island last 9 October 2020 at Barangay Navotas Hall, Talim Island, Cardona, Rizal.

A total of 30 sari-sari store owners from the island barangays of Cardona (Nagsulo, Sampad, Ticulio, Subay, Balibago, Boor, Lambac, Mal-Cal, Navotas and Tuna) were given sari-sari store kits worth P5,000 under the Livelihood Seeding Program – Negosyo Serbisyo sa Barangay (LSP – NSB).

The LSP-NSB, originally intended for MSMEs in the 4th to 6th class municipalities was amended to include MSMEs in the 2nd to 3rd class municipalities to help them recover from the effects of the pandemic, is a program aims to increase the awareness of barangay officials about the services offered by the DTI through the Negosyo Centers, identify MSMEs with business operation within the barangay, conduct business development assistance and/or services, and provide livelihood kits  that could aid qualified individuals restore and improve their businesses.

RD Toledo congratulated the beneficiaries for being chosen and acknowledged their effort in showing up despite of mobility issues and the inclement weather. She also shared other DTI programs and services that they can avail to level up their business. PD Parreño conveyed her hopes that may the beneficiaries be able to grow their sari-sari stores along with the livelihood kit that they have received, and hopefully share their success stories in the future and be an inspiration to other MSMEs. Mayor Campo stressed the importance of having a business registered, because along with other requirements, their registration with the Business Permits and Licensing Office made it easier to contact potential beneficiaries. ♦

News - 10232020_RNWS_R4A-2

Date of Release: 26 October 2020