MAKATI CITY – The Department of Trade and Industry (DTI) brought together a lineup of multi-artists from the MIMAROPA region to perform at the Philippine Creative Industries Festival (PCIF) on 11-14 December 2023 at One Ayala in Makati City.

PCIF is the culminating event of the national government on creativity to spotlight the nation’s vibrant fusion of innovation, creativity, and entrepreneurship.

MIMAROPA’s performances commenced with a film screening curated by independent filmmaker Raiza Masculino, whose works were shot in Marinduque and inspired by the province’s culture and traditions. Silvestre Cruzado Jr., singer and songwriter, mesmerized the audience with his musical performance, including his hit song “Sugal”. Aizel Lacdao, Festival Director of Likhai Marinduque, the pioneering culture and arts festival in the province, discussed success factors and recommendations in creative industries.

Apart from the performances from the Marinduque artists, the four-day event was packed with creative showcases, chats, exhibits, and demos. According to the Philippine Creative Industries Development Council, the festival aims to promote innovation, creativity, and entrepreneurship, foster creative collaboration and business networking, and empower creative industry players and communities.

The event is co-organized by the National Commission for Culture and the Arts, in collaboration with the Center for International Trade Expositions and Missions, Design Center of the Philippines, Philippine Trade Training Center, and the Film Development Council of the Philippines. ♦

Date of release: 18 December 2023