To pool efforts to improve the marketing strategies and sustain the businesses of the micro, small, and medium enterprises, the Department of Trade and Industry Region 4-A will hold its 10th KALAKAL CALABARZON regional trade fair with the theme, “Kalakalan ng mga produktong galing sa CALABARZON sa araw ng Kalayaan,” on June 9-13, 2023 at the Palm Drive Activity Center, Glorietta 2, Ayala Center, Makati City. This is in partnership with DTI’s Provincial Offices of Cavite, Laguna, Batangas, Rizal, and Quezon.

This year’s Kalakal will showcase 50 MSMEs who are beneficiaries of different DTI interventions—One Town, One Product Next Generation Program (OTOP NextGen), Shared Services Facilities (SSF), KAPATID Mentor ME (KMME), and Comprehensive Agrarian Reform Program (CARP). These programs enabled the exhibitors to enhance the quality, design, and marketability of their products to heighten buyers’ interest in supporting locally manufactured products.

“Since 2014, the DTI 4-A has been providing our CALABARZON MSMEs a venue for promotion and selling of their products and services. This will be the second time that KALAKAL CALABARZON will be set up in Makati City as we opt to showcase our region’s high-quality and innovative but affordable products to reach a bigger market. We hope that the public will continuously show support for our very own craftsmen and entrepreneurs by buying and going local,” said DTI 4-A OIC-Regional Director Marissa C. Argente.

DTI 4-A invites everyone to visit the KALAKAL CALABARZON 2023 and choose from a wide variety of personal gifts, consumer goods, handicrafts, home décor, textiles, fashion, and other local and design driven goods. For more details about the fair, kindly contact the Office at r04a@dti.gov.ph. ♦

Date of Release: 18 May 2023

Related posts:

DTI 4A OIC Regional Director Marissa Argente DTI 4A OIC-Assistant Regional Director Revelyn CortezDTI Laguna OIC Provincial Director Christian Ted Tungohan, DTI Batangas Provincial Director Leila Cabreros, DTI Rizal OIC Provincial Director Cleotilde Duran, and DTI Quezon Provincial Director Julieta Tadiosa and DTI ROG Assistant Secretary Leonila Baluyot, in the ribbon cutting ceremony of KALAKALDTI4A, DTI CALABARZON provincial offices launch Kalakal CALABARZON 2023 Featuring Gawa at Galing ng CALABARZON in photo: OIC-Assistant Regional Director/DTI Cavite Provincial Director Revelyn A. Cortez, Provincial Director Julieta Tadiosa together with personnel from different government agencies.DTI Quezon launches the CALABARZON’s 1st KALAKAL Quezon: Funtastic Summer Trade Fair with COCANUT (Coffee, Cacao, and Coconut) under the Coconut Farmers and Industry Development Program in photo: Coconut Industry Strategic Planning Workshop attended by different national agencies and CALABARZON coconut farmers.DTI 4-A conducts Coconut Industry Strategic Planning Workshop in Calabarzon Screen capture of the CALABARZON MSMEs who graduated in the KMME-MME Program.51 CALABARZON MSMEs graduate from DTI 4-A’s 2023 KMME-MME Program Mr. Isagani De Ocampo, owner of Kakaw Galleon.Kakaw Galleon: All aboard the Philippine artisanal chocolate sensation DTI Officials, in ribbon cutting ceremony to formally open the 6-day Tara, Pasyal Na!DTI-Laguna takes part in Local Products Showcase at “Tara, Pasyal Na!” at Eastwood City