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    • Doing FTAs with the European Union

      Doing FTAs with the European Union Business Mirror January 18, 2017 THE Philippines-EU free-trade agreement (PHL-EU FTA) is an essential component of the Philippines’s trade and investment strategy for Europe. After two formal scoping meetings held in November 2014 and September 2015, and numerous intersessional engagements, the PHL-EU FTA negotiations were formally launched on December 22, 2015. The first round of negotiations took place in Brussels from May 23 to 27, 2016. At this stage, there was no exchange of texts between the Philippines and the EU, because the main objective of the first round was to establish clarity on respective approaches, ambitions and expectations in the different topical areas for negotiation: trade in goods, rules of origin, sanitary and phytosanitary...

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    • Citem, DCP, EMB team up to boost PHL’s joining world’s major consumer-goods trade fair

      Citem, DCP, EMB team up to boost PHL’s joining world’s major consumer-goods trade fair Business Mirror January 18, 2017 THE Center for International Trade Expositions and Missions (Citem) sustains its creative collaboration with the Design Center of the Philippines (DCP) and the Export Marketing Bureau (EMB) of the Department of Trade and Industry (DTI) to strengthen the Philippines’s participation in Ambiente, scheduled for February 10 to 14 at Messe Frankfurt in Germany. Ambiente is considered the world’s leading consumer-goods trade fair, with an average of 137,000 visiting trade buyers from 143 countries and more than 4,000 exhibitors from 95 countries. It is the primary venue where trends for the international consumer-goods industry over the coming year are defined, and the go-to...

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    • Part 2: ¡Salud!: Export opportunities in the Mexican alcohol market

      Part 2: ¡Salud!: Export opportunities in the Mexican alcohol market Business Mirror January 11, 2017 THAT’S not to say Filipinos haven’t been making a splash in the region. Global liquor company Emperador Inc., owned by Filipino tycoon Dr. Andrew Tan, purchased through its Spanish subisidiary major Mexican brands, such as Presidente (Mexico’s No. 1 selling brandy), Azteca de Oro and Don Pedro. Not only does this make Emperador the largest brandy producer in the world, it also paves the way for Filipino exporters to possibly tap the Mexican and Latin American market. Our exchanges in the alcoholic sector go beyond the present. In the state of Colima, located in the middle of Mexico’s Pacific Coast, a fermented coconut drink called tuba (pronounced too-bah, like the musical instrument),...

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    • Improved packaging, product quality keys to global competitiveness

      Improved packaging, product quality keys to global competitiveness Business Mirror January 11, 2017 LOCAL food processors are urged to make the packaging of their products conform to legislations and laws of other countries in order to be acceptable and competitive in the global arena. “The future of processed-food packaging shall still be influenced by the needs of product manufacturers and retailers as they try to meet consumer needs for low price and high-quality products,” said Ana Ma. Veronica A. Solano, faculty at De La Salle-College of Saint Benilde. Solano said the packaging industry needs to be proactive to catch up with the fast-changing global packaging technologies and regulations. She said the Philippine government is assisting food processors, particularly the small and...

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    • 5 global packaging trends in 2017

      5 global packaging trends in 2017 Business Mirror January 11, 2017 AN international market intelligence agency has listed five key packaging developments for next year that can help Philippine enterprises leverage their brands and products in the global market. In a newly released study entitled “Global Packaging Trends 2017,” UK-based Mintel enumerates five emerging and mainstreaming packaging trends that will affect brands, consumers, retailers and packaging designers in the coming year. “The majority of consumers are paying attention to package format and design, and purchase drivers are either being directly related to or being communicated through packaging,” the report said. For a start, the report sees a current and continued emphasis on package functionality designed to improve...

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